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Optus at Cisco Live 2024: Elevating connectivity and innovation

Posted by Optus Enterprise , 21 November 2024, 12:00 PM

This year, Optus was proud to return as an Emerald Sponsor of Cisco Live 2024 in Melbourne, an event that attracted over 6,000 attendees eager to engage in discussions and demonstrations centred on cutting-edge technology and solutions.

This annual event serves as a powerful platform for leaders, partners, and technology enthusiasts to explore the future of digital transformation—and Optus’ presence was designed to showcase our commitment to empowering businesses across Australia.

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      Where innovation meets business needs

      At the heart of our participation was the Optus stand in the World of Solutions, where we brought our best-in-class capabilities to life. Specialist teams from the Optus Sales, Pre-Sales, Product, Delivery, Networks, and IT joined forces to provide hands-on demonstrations and answer questions, emphasising how our partnership with Cisco brings powerful, digitally-native, integrated solutions to businesses.

      Our display highlighted solutions that spanned secure networking, cloud calling, digital contact centres, and digital experience monitoring. These innovations demonstrated how Optus and Cisco are working together to protect, connect, and monitor businesses seamlessly, ensuring resilience and superior digital performance.

      Attendees experienced firsthand the strength of our partnership—a collaboration rooted in innovation and a shared commitment to helping businesses stay agile and connected in an ever-evolving digital landscape.

      Showcasing technological strengths and capabilities

      Optus’ demos at Cisco Live 2024 showcased the extensive capabilities we bring to market:

      • Digital Contact Centre Solutions: We featured Optus Digital CX and AI-powered managed services, leveraging Webex’s communication technology suite (CcaaS, UcaaS, CpaaS). These solutions are designed to create seamless, multichannel customer experiences and empower agents with the real-time tools they need.
      • Digital Experience Monitoring: Powered by Cisco Webex CC and ThousandEyes, our monitoring solutions showcased the proactive identification and resolution of potential issues before they affect user experiences.
      • Intelligent Networking: Our managed firewall (Cisco Powered validated service) and SD-WANaaS solutions showcase the benefits of an integrated security and networking approach. With Optus’ Paradigm automation system providing customer’s with enhanced accuracy and faster deployment.
      • Modern Workplace Solutions: Our partnership with NuWave was highlighted through iPilot, a customer-facing digital experience portal for Webex Calling, featuring dashboards and service visibility tools.

      Strengthening ties and looking ahead

      Optus’ return to Cisco Live as an Emerald Sponsor underscored our ongoing commitment to leveraging advanced technologies to serve the needs of businesses across Australia. The event provided an invaluable opportunity for training, knowledge-sharing, and collaboration among our dedicated teams, further strengthening our ability to deliver robust, reliable, and secure solutions that drive enterprise success.

      As we continue to build on this partnership and invest in the development of our people and technologies, we look forward to leading the charge in digital transformation, delivering unmatched connectivity, security, and service excellence.

      Stay tuned for more insights and opportunities to connect with us on our journey to a digitally empowered future.

      Connect with us today

      Book a complimentary assessment today with us to review your organisation’s security posture.


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      For over 30 years Optus has helped organisations of all sizes to transform their customer and employee experiences. Trusted by Australia's largest enterprises and government departments, Optus helps businesses improve employee retention and engagement, boost customer satisfaction, and drive operational efficiency. 

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