Best-ever lineup of iPhone and iPad will be available 24 September 2021
Optus will offer the best-ever lineup of iPhone and iPad, including the innovative and elegant iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, and iPhone 13 mini, the highly capable and affordable iPad (9th generation) and iPad mini with a new all-screen design. Redesigned inside and out, iPhone 13 Pro and iPhone 13 Pro Max introduce the most advanced pro camera system ever on iPhone, Super Retina XDR display with ProMotion, improved battery life, the Apple-designed A15 Bionic chip with 5-core GPU, and an advanced 5G experience. iPhone 13 and iPhone 13 mini feature the most advanced dual camera system ever in iPhone and the powerhouse A15 Bionic chip in a sleek and durable design. iPad mini features an all-screen design, the A15 Bionic chip, 5G, Center Stage, and more. iPad features the Apple-designed A13 Bionic, Center Stage, True Tone, and now starts with double the storage.
Customers will be able to pre-order the iPhone 13 lineup on September 17, with availability on September 24. Customers can also order iPad beginning on September 18, with availability on September 24. iPad mini will be available from Optus at a later date. Check the Optus website for further details.
Optus’ Managing Director of Marketing & Revenue – Matt Williams said, “Optus is excited to offer our customers the new, innovative and elegant iPhone 13 line-up on Australia’s fastest 5G mobile network, as awarded by independent benchmarking company Ookla®, on great value, competitive and flexible mobile plans.*
“First and foremost, we will match any competitor’s upfront retail price on the same iPhone model with our Optus 5G Phone Price Match Guarantee and customers can choose to pay off their device over 12, 24- or 36-months interest free with OptusPay.
Optus is also partnering with Uber to bring the new iPhone directly to customer’s homes in NSW, VIC and QLD. Up to 200 selected pre-order customers will be some of the first to receive the best-ever lineup of iPhone on launch day via Uber Direct. Each delivery will come with some surprises, including a message from Daniel Ricciardo.”
Optus plans
New and recontracting Optus customers will be given the opportunity to experience this year’s iPhone 13 mini 128GB from $33.30per month over 36 months on a great value plan such as the $45 Optus Choice plan with 20GB of included monthly data. Minimum cost is $1,243 which includes device payments over 36 months and one month of the $45 Optus Choice plan.
Optus is also offering this year’s iPhone 13 128GB from $37.46 per month over 36 months on a great value plan such as the $55 Optus Choice plan with 80GB of included monthly data for 12 months. Minimum cost is $1,403.56 which includes device payments over 36 months and one month of the $55 Optus Choice plan.
Optus is also offering this year’s iPhone 13 Pro Max 128GB from $51.36per month over 36 months on a great value plan such as the $55 Optus Choice plan with 80GB of included monthly data for 12 months. Minimum cost is $1,903.96 which includes device payments over 36 months and one month of the $55 Optus Choice plan.
And you can also get great value with our 500GB Promo SIM Plan for just $65/mth for the first 12 months* (reverts to $115/mth). With included extras like Optus Sport with OS Fitness, it’s the perfect plan for your new iPhone.
For complete pricing and availability details, please visit: www.optus.com.au
Featuring an advanced 5G experience with more 5G bands, the iPhone 13 lineup works in more places on 5G for greater coverage and performance.1 Available in four stunning finishes — graphite, gold, silver, and the all-new sierra blue — iPhone 13 Pro and iPhone 13 Pro Max, introduce an all-new Super Retina XDR display with ProMotion featuring an adaptive refresh rate up to 120Hz, making the touch experience even faster and more responsive. They also introduce the best battery life ever on iPhone with iPhone 13 Pro Max, lasting up to two and a half hours longer in a day than iPhone 12 Pro Max, a new storage capacity of 1TB, and are protected by the Ceramic Shield front cover, tougher than any smartphone glass. With new Ultra Wide, Wide, and Telephoto cameras, the pro camera system gets its biggest advancement ever capturing stunning photos and video, powered by the Apple-designed A15 Bionic. These technologies enable impressive new photo capabilities like macro photography on the new Ultra Wide camera and up to 2.2x improved low-light performance on the new Wide camera, and new computational photography features like Photographic Styles to personalise the look of images in the Camera app, and Night mode on all cameras. Video takes a huge leap forward offering Cinematic mode for beautiful depth-of-field transitions, macro video, Time-lapse and Slo-mo, and even better low-light performance. Both models also offer end-to-end pro workflows in Dolby Vision, and for the first time, ProRes, only available on iPhone.
The next generation iPhone 13 and iPhone 13 mini feature a beautiful design with sleek flat edges in five gorgeous new colours — pink, blue, midnight, starlight, and (PRODUCT)RED.2 Both models feature major innovations including the most advanced dual-camera system ever on iPhone — with a new Wide camera with bigger pixels and sensor-shift optical image stabilisation offering improvements in low light photos and videos, a new way to personalise the camera with Photographic Styles, and Cinematic mode, which brings a new dimension to video storytelling. Equipped with the Apple- designed A15 Bionic, iPhone 13 and iPhone 13 mini also boast super-fast performance and power efficiency, longer battery life, a brighter Super Retina XDR display that brings content to life, incredible durability with the Ceramic Shield front cover, double the entry-level storage at 128GB, an industry-leading IP68 rating for water resistance, and an advanced 5G experience. The new iPad mini delivers an amazing experience in a gorgeous new array of colours — pink, starlight, purple, and space grey — with a larger 8.3-inch Liquid Retina display. Featuring the Apple-designed A15 Bionic chip, iPad mini delivers up to 80 percent faster performance than the previous generation, making it the most capable iPad mini ever. With 5G now available on iPad mini, customers can do even more with faster wireless connectivity on the go. Users can now stay connected and be even more productive wherever they are. A new USB-C port allows faster connectivity, and new advanced cameras, Centre Stage, and support for Apple Pencil (2nd generation)enable new ways for users to capture photos and videos, communicate with loved ones, and jot down their ideas when creativity strikes. iPad comes equipped with the powerful Apple-designed A13 Bionic chip, delivering a 20 percent performance boost over the previous generation, all while retaining its all- day battery life3 and incredible value. For the first time, True Tone comes to the beautiful 10.2-inch Retina display on iPad, which adjusts screen content to the color temperature of a room. iPad also features a new 12MP Ultra Wide front camera with Center Stage, support for Apple Pencil (1st generation) and Smart Keyboard, the intuitive iPadOS 15, and starts with 64GB of storage — twice the storage from the previous generation.
For more details on pricing and data plans, please visit www.optus.com.au For more details on Apple products, please visit www.apple.com.
1 Data plan is required. 5G, Gigabit LTE, VoLTE, and Wi-Fi calling are available in select markets and through select carriers. Speeds are based on theoretical throughput and vary based on site conditions and carrier. For details on 5G and LTE support, customers can contact their carrier or visit apple.com/iphone/cellular. 2 Every iPhone 13 (PRODUCT)RED purchase now contributes directly to the Global Fund to combat pandemics like COVID-19 and AIDS. 3 Battery life varies by use and configuration.
*Fastest 5G mobile network awarded by Ookla®. Based on Ookla® Speedtest intelligence data Jan-June 2021. Actual speeds may vary.
Notes to Editors
With Optus, customers can enjoy the flexibility of month-to-month plans, no unexpected charges and easy management through their My Optus App.
To add further value, customers will have the ability to share data between eligible services on the same account and enjoy access to premium football and home workout videos with OS Fitness on Optus Sport at no extra cost on selected plans.
Optus is also making it easier than ever before for new mobile customers to join the network, connecting digitally via eSIM requested through My Optus app or in any Optus store.
Optus customers will also be able to access the Optus Living Network – a collection of on-demand network features you simply switch on in My Optus App including Unlimited Data Day, Donate Your Data, Optus Pause and just recently launched - Optus Sidekick. These features are designed to empower Optus customers to transform their daily connected experience and are all powered by Optus’ world-class network. For more details on pricing and data plans, please visit www.optus.com.au
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Media contacts: Optus Corporate Affairs (02) 8082 7850 media@optus.com.au