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OPTUS RESTRUCTURES BUSINESS FOR EFFICIENCIES

30 April 2014

Optus today announced a restructure of its Corporate, Consumer and Optus Business divisions to create greater efficiencies and a more sustainable cost base across its operations. This announcement follows the transformation strategy put in place 18 months ago to reshape the business so we are set up to deliver sustainable long term profitable growth. Optus has already made progress delivering its strategy with:
  • A differentiated brand built around new products and services that eliminate bill shock and provide customers with greater certainty when they use data;
  • measurable improvements in customer advocacy measures including significant improvements in Net Promoter Score and a 14-year low in the number of complaints to the Telecommunications Industry Ombudsman (TIO); and
  • improving our cost base by removing inefficiencies from the retail arm of our business, exiting third party sales channels and reducing subscriber acquisition costs.
To continue executing against our plan, Optus must continually review its operations to ensure we remain sustainable and competitive in the years ahead. As a result, we have re-organised our business to drive greater efficiencies and ensure we have the right structure in place to support our customers and business priorities. These changes will see Optus centralise and consolidate roles across a number of corporate functions, improve the support we offer new customers and simplify processes for resolving customers’ problems. In Optus Business, we are making changes to refocus the structure towards ICT and Applications growth, the way we develop and manage products and how we support our enterprise customers. The changes put in place this week will also result in some positions becoming redundant, the reorganisation of some teams and the creation of new teams and roles. As a result approximately 350 people will be leaving Optus over the next few weeks.   Media contact Gabrielle Crittenden Optus Corporate Affairs +61 2 8082 7850  

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