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OPTUS TO THE 'YES'CUE IN MELBOURNE

1 July 2013

Optus reclaims the power of Yes with Melbourne Search & ‘Yes’Cue squads

20 years ago Optus blazed into the market with Yes and today they are bringing it back for everyone with Optus Search & ‘Yes’Cue squads in and around Melbourne. What is Search and ‘Yes’Cue? We all know about being rescued, but being ‘Yes’Cued means getting to people before the drama happens!

The Optus Search & ‘Yes’Cue crew is a highly committed squadron with one mission – to ‘Yes’Cue the Melbourne public from life’s everyday challenges. From the simple need for a caffeine hit in the morning to flowers to keep out of the bad books for having a few too many after work drinks, all is possible from the Optus Search & ‘Yes’Cue van.

Nathan Rosenberg, Head of Brand & Services at Optus said, “This week Optus made a declaration of Yes to our customers. This means saying yes to putting them first, to saying thanks, to listening more and doing everything humanly possible to have their backs.”

“The Optus Search & ‘Yes’Cue squads will be no different and are definitely not your traditional rescue team. They are all about supporting people with what they need before they need it.”

Here’s what else you can expect from Optus Search & ‘Yes’Cue:

  • Only bring an umbrella out if it is raining when you leave the house? Optus will give you one just in case that shower comes along.
  • Hate the thought of public transport on a late evening? Optus has it covered with cab vouchers when you need it most.
  • Always prefer to have your clothes dry cleaned but end up just doing without? How about a voucher for your local retailer.
  • Spent five extra minutes in bed on Monday morning? Coffee and newspapers will be readily available from our vans.

Where will you find the Optus Search & Yes’Cue crew? Stayed tuned, Optus is not revealing all of the details.

Ends

NOTES:

All merchandise & gifts are subject to availability

MEDIA CONTACT:

Fuel Communications
Tel: (02) 8217 6500

Melissa Circosta
Optus Corporate Affairs
(02) 8082 7850

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