OPTUS AND APPLE TO BRING IPHONE 3G TO AUSTRALIA ON JULY 11

Optus and Apple® today announced that they will bring the highly anticipated iPhone™ 3G to Australia on July 11.

iPhone 3G combines all the revolutionary features of iPhone with 3G networking that is twice as fast* as the first generation iPhone, built-in GPS for expanded location based mobile services, and iPhone 2.0 software which includes support for Microsoft Exchange ActiveSync and runs the hundreds of third party applications already built with the recently released iPhone SDK.

"iPhone 3G is the handset Australians have been waiting for," said Paul O'Sullivan, Optus Chief Executive. "With Optus, more iPhone users can enjoy 3G services as we expand our network to 96 percent of the population by December 2008 and 98 percent by December 2009. We look forward to providing our unique services and content to consumers and business customers via this outstanding handset."

"We're excited to be working with Optus to bring iPhone 3G to millions of mobile customers in Australia," said Tim Cook, Apple's COO. "We can't wait to get this revolutionary mobile device in the hands of even more people around the world."

With 7.14 million mobile customers in Australia, Optus offers a constantly expanding suite of mobile content and services on Optus Zoo, including Google, MySpace Mobile, MTV Music Store, eBay and Mobile Instant Messenger, as well as high quality content in the areas of sport, news, weather, shopping and lifestyle from some of the best content providers in the industry.

Further details regarding the availability of iPhone 3G from Optus including pricing, plans and offers will be announced at a later date.

To register your interest, and to secure an opportunity to get your hands on an iPhone 3G from Optus first, go to www.optusiphone.com.au.

*Based on 3G and EDGE testing. Actual speeds vary by site conditions.

Optus is an Australian leader in integrated communications. The company specializes in a broad range of communications services including mobile, local, national and long distance telephony, business network services, internet and satellite services and subscription television. For more information please visit www.optus.com.au.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Press Contacts:
Fiona Martin
Apple
Email: fmartin@asia.apple.com
Phone: +61 2 9641 8230

Melissa Clare
Optus
Email: melissa.clare@optus.com.au
Phone: +61 412 866 361

Note to Editors:
For additional information visit Apple's PR website (www.apple.com/pr/), or call Apple's Media Helpline at (408) 974-2042.

© 2008 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac OS, Macintosh and iPhone are trademarks of Apple. Other company and product names may be trademarks of their respective owners.