CRICKET GOES HANDS FREE AND DATA FREE AS OPTUS PARTNERS WITH KEVIN PIETERSEN ON THIS SUMMER’S MUST HAVE CRICKET ACCESSORY

To celebrate the start of the Australian Cricket season, Optus has teamed up with former international cricketer, Kevin Pietersen, to share an infomercial about how he watches Australian cricket games hands-free and without using his mobile data.

Touted by Kevin to be the next big thing for cricket fans, the prototype Hands Free Cricket device (HFC) is made from a light weight shell that can be tailored to exact specifications so the phone is held at the perfect distance to watch the cricket.

Melbourne Stars cricketer and Ashes and BBL broadcast commentator, Mr Pietersen said, “This idea came about one day when I was trying to watch the cricket on my phone, barbeque some meat, grab a crisp cold drink, while waving to the next door neighbor at the same time. I am hoping this will revolutionise cricket and increase fan engagement in Australia,” Mr Pietersen said.

Optus Head of TV and Content, Corin Dimopoulos said “Australians are sports mad and our customers have told us that they want to be able to access sport and entertainment when on the go without using their data. Optus customers on eligible post paid mobile plans can stream this summer’s cricket live and data free via the Cricket Australia Live app. Plus, on Optus Sport you can watch replays and highlights 24/7 and watch exclusive content and interviews with cricketers from the past 30 years.”

To support Kevin and his HFC, Optus has pulled together an all-star cast of Australian cricketers, including Nathan Lyon, Usman Khawaja, Pat Cummins and Mitchell Starc, alongside the likes of TV star Lynne McGranger, Tom from The Roundabout Crew and actor Neel Kolhatkar, to rally behind Kevin’s infomercial showcasing the versatility of the HFC.

View the infomercial here.

Find out more about the HFC now at www.handsfreecricket.com.au