The Eager Explorer

Daring Data User

Employee of the Year

The Show-off

  • Mobiles trump guidebooks for the modern Eager Explorer.
  • More than 1 in 4 (28% of travellers) search for restaurants on their smartphones, 23% look for attractions, 19% seek somewhere to stay and 19% read travel reviews**.
  • If Eager Explorers don’t channel their research skills into finding a travel plan to meet their demands, their holiday high could come crashing down with a huge bill!
  • The Daring Data user happily downloads music, streams videos and surfs the web without a thought to their potentially expensive actions.
  • 27% of travellers are unaware how much data everyday activities consume, while 20% don’t know the amount they clock up each month**.
  • This user should keep tabs on their usage alerts to help stay on top of how much data they notch up.
  • This group of zealous workers can’t stand to be in the dark about work or stray from their to-do list.
  • 55% of travellers check business emails while on holiday***.
  • Optus Travel Packs with unlimited standard calls and SMS can help EOY’s keep on top of their workload and stay connected 24/7.
  • Phones provide a social lifeline while abroad for these bragging tourists.
  • 25% of travellers share details of their holiday online by posting daily status updates**.
  • Show-offs can’t bear to forgo sharing a sneaky selfie or indulgent Instagram snap, so they need a travel plan which matches their data consumption.