TENNIS AUSTRALIA AND OPTUS DELIVER ALL THE ACTION OF THE AUSTRALIAN OPEN LIVE TO YOUR SMARTPHONE

Whether you are attending the Australian Open or are simply an Australian tennis fan, Optus, in partnership with Channel 7, Tennis Australia and Samsung are serving up all the action from the Australian Open straight to your smartphone device.

Australian tennis fans will be treated to a live stream1 of Channel 7’s coverage of the Australian Open 2013 championships from Monday, January 14th via the tournament’s official mobile apps. The live stream, presented by Optus, will feature centre court matches on Rod Laver Arena, and will be available on the popular Australian Open iPhone and Android apps developed in partnership with technology partner IBM.

Jann Kohlman, Director, Sponsorship & Events, Optus said “as the exclusive telecommunications partner for the ninth year running, we’re dedicated to providing access to live streaming of this fantastic event.

“In 2013, working closely with Tennis Australia has meant that fans will undoubtedly receive better access than ever before to all the live action throughout the duration of tournament” said Mrs Kohlman.

“We are delighted to be able to offer fans a live stream this year. The tournament app is one of the most popular platforms for our coverage, and the live component provides a complete experience for fans,” said Tennis Australia’s digital and publishing manager Kim Trengove.

The apps are free2 to download and currently enjoy a top-rating position in the iTunes app store and Google Play store.

Along with access to the live stream, the apps also include:

• Live scoring and completed match results from Melbourne Park
• Daily schedule of play and tournament draws
• Latest news and player biographies from the tournament
• Ball-by-ball commentary on AO Radio
• Latest photos and other video on demand clips including highlights, player interviews and exclusive previews of up coming action

The Event Guide contains maps of the precinct and extensive information about shopping, dining options, travel and tournament facts. Fans can also purchase Australian Open souvenirs from the mobile shop.

For a great live streaming experience, download the official app to your Samsung GALAXY Note II. With its 5.5″ (141mm) HD Super AMOLED Plus display, and enriched video viewing experience, tennis fans will be immersed in all the live action of the Australian Open, right from the palm of their hand.

The 2013 Australian Open Championships run from January 14-27th. To download the Official Australian Open app today, go to iTunes App Store or the Google Pay Store for Android handsets.

Notes to Editors:

• Love your tennis? Don’t miss a shot of summer’s most exciting sporting event. You can watch Channel Seven’s coverage of the Australian Open, streamed live3 to your smartphone, and it’s free4 for Optus mobile customers. Simply download the Official Australian Open app from the Android Google Pay Store or Apple Store and head to “Live Coverage” to get access. Live Streaming will be available for the duration of the Tournament – 14th to 27th January 2013.

• Samsung GALAXY Note II aims to unleash users’ inner creative spark, by allowing consumers to discover information quickly, capture ideas, and express them efficiently. This is easily achieved using a 5.5″ (141mm) HD Super AMOLED Plus display providing brilliant visual clarity, and the new S Pen, which provides a precise and natural writing experience that feels like writing with a pen and paper. For people who want to be creative, different and unique, Samsung GALAXY Note II will be the ideal device.

Media contact:
Claire Wong
Optus Corporate Affairs
(02) 8082 7850

1 Live Streaming: Channel 7’s coverage may at times be delayed or include replays. Only available on compatible 3G or 4G handsets accessing the official Australian Open application via 3G, 4G or WiFi networks.

2 Data Usage: Data download fees will apply when downloading and using the official Australian Open application. Live streaming data usage is free for Optus customers streaming through their mobile on the Optus 3G or 4G network. Other users will incur data charges for live streaming as per their contract with their mobile or data service provider.

3 Channel 7’s coverage may at times be delayed or include replays. Only available on compatible 3G or 4G handsets accessing the official Australian Open application via 3G, 4G or WiFi networks.

4 Data download fees will apply when downloading and using the official Australian Open application.