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NEW ONLINE FORUM INVITES OPTUS CUSTOMERS TO SHARE, SOLVE AND SUGGEST

20 January 2012

Optus today launched My Optus Community,a new online forum designed to empower Optus customers to interact online, provide feedback and share experiences. This brand new customer initiative, supported by Optus’ award-winning 1 social media team, invites customers to interactive and discuss Optus-related products and services via an online forum.

Optus customers are now able to take their knowledge of Optus products and services online to assist fellow Optus customers, complementing the existing Live Chat, Help and FAQ pages on the website. Tapping into the popularity of Facebook and Twitter, My Optus Community integrates social networking platforms to engage active forum users in troubleshooting and providing advice to one another.

Austin R. Bryan, Director of Optus Digital Media said, “Our customers possess a wealth of first-hand knowledge of our products and services and My Optus Community aims to encourage them to share their expertise to help one another.

“One of the best ways to measure the satisfaction of our customers is through feedback. With the introduction of a community forum we hope to build rapport with our customers and provide them with more choice and control in how they interact with us.” said Mr Bryan.

My Optus Community, which will include a dedicated small and medium business forum, is supported by Optus’ award-winning social media team of 13 specialists who will turn their online expertise to moderate and manage the community forum. Small and medium businesses can participate, connect and learn from each other to build upon their operations via the My Optus Community.

In the coming months, My Optus Community will also introduce an ideation crowd sourcing capability, allowing customers to submit concepts and ideas for potential products and services.

For more information and to experience My Optus Community, visit http://community.optus.com.au

Media contact:

Optus Corporate Affairs
Danny Wong
(02) 8082 7850

12011 Communications Alliance Award for Commitment to Customer Service

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