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Consumers and businesses to connect faster and smarter as Optus unveils new mobile network plans
15 Sep 2011

  • One of the world's largest U900 spectrum migration programs will provide major 3G coverage boost to capital cities.
  • Expansion of HSPA+ technology to significantly increase network speeds.
  • Optus will introduce 500 additional mobile sites and complete major infrastructure upgrades at more than 2,500 mobile sites.

Optus has turned up the heat on mobile choice and competition with a number of major initiatives that will significantly enhance Optus 3G mobile coverage and performance across Australia's major metropolitan areas.

As smartphones and tablets become the must-have devices to simplify our daily lives, Optus Chief Executive Mr Paul O'Sullivan today announced Optus is increasing the speed, reach and capacity of its current 3G network.

"Customers demand the best experience from their mobile network. For Optus, it means investing in our network for today and tomorrow, making the best use of spectrum, rolling out advances in mobile technology and bringing our customers greater value and choice in mobile devices," said Mr O'Sullivan.

"It's also time to set the record straight about who is bringing real choice to Australian consumers and businesses. Over the past four years Optus has invested nearly $2 billion in its mobile network and independent testing is increasingly proving that we are delivering a strong and sometimes superior network performance compared to competitors.

"Today's announcements will take Australia's choice for mobile network to the next level with Optus embarking on a major boost to our 3G metropolitan coverage. With one of the world's largest U900 spectrum migration programs Optus customers will receive significant benefits including better indoor coverage."

Mr Günther Ottendorfer, Managing Director of Optus Networks, said "In 2008, Optus significantly increased its network investment in anticipation of the growing customer demand for data. With the rising popularity of smartphones and the explosion of mobile broadband, we have seen a doubling in smartphone traffic on our network over the past 12 months."

Increasing 3G coverage while boosting performance

Under the spectrum migration program, over half of Optus' available 2G spectrum at 900MHz is being reallocated for use on the Optus 3G networks.

This process and the addition of extra mobile sites will lift network capacity and ensure customers can get improved Optus 3G signals in more places to make the most of mobile data on their smartphones and tablets.

The program to start in Sydney, Melbourne and Perth from this month will involve the upgrade of approximately 3,000 mobile sites in the Optus Open Network. Over the coming months Brisbane and Adelaide will also join the program.

Mr Ottendorfer said, "After successfully completing spectrum migration in over 30 regional centres, Optus has received very positive feedback from customers. For example in Ballarat, Optus testing showed that 3G coverage across the major population areas improved by up to 10 percentage points."

Continued investment in the Optus Open Network

This month, Optus commenced a next stage improvement program to its mobile infrastructure, increasing capacity and depth to the Optus Open Network. Optus will introduce 500 additional mobile sites and complete major infrastructure upgrades at more than 2,500 mobile sites.

This follows the addition of 660 new sites over the past financial year and the rollout of additional fibre and IP transmission to thousands of mobiles sites across the network in the past two years. This expansion included a major focus on regional Australia and provided a major boost to Optus' overall mobile coverage and backhaul capacity.

HSPA+ for faster wireless broadband

Optus also revealed it is rolling out HSPA+ technology to increase potential data speeds on its mobile network. Optus has already upgraded more than 700 mobile sites across the country to HSPA+ and plans to continue to extend its HSPA+ footprint.

Femtocells – cutting the cord to the past

In July, Optus further expanded the capacity of its 3G network and convenience for customers with the launch of Australia's first femtocell device. Known as Optus 3G Home Zone, this device now provides a new and simple way to deliver personal and dedicated mobile coverage in the home or small office via a secure and private connection.

Since its launch in July, Optus has seen consumer and small business customers "cut the cord" from their fixed voice services and take advantage of the freedom Optus 3G Home Zone provides for its customers.

Media contacts:
Joshua Drayton
Optus Corporate Affairs
(02) 8082 7850