About Optus
Careers Legal & Regulatory Sponsorship Media Centre Corporate Responsibility Network CoverageSingTel & Optus
Samsung storms into the Australian Telco netbook market
10 Aug 2009

Ultra Light 10.2" netbook offers wireless broadband via the Optus network

Samsung Electronics Australia, a market leader in consumer electronics and world leader in IT technology, is bringing the Samsung NC10, one of Europe's favourite netbooks, to Australia exclusively for Optus customers. The Samsung NC10 is small, light and incredibly functional delivering consumers a true portable online experience with a pre-installed Optus Wireless Broadband service.

$0 upfront on a 24 month Optus My Wireless Netbook 2GB or 5GB plan, the Samsung NC10 delivers connectivity in a slim, sleek, piano black design. Complete with an Optus Wireless Broadband SIM and pre-installed wireless broadband connectivity software, the Samsung NC10 provides a true plug and play capability and eliminates the need to use an external USB modem to connect to the web.

Optus will offer two plan options the My Wireless Netbook 2GB for $49.99 per month and the My Wireless Netbook 5GB for $69.99 per month so commuters, bloggers and those that rule their life from their handbag or suitcase, will be able to connect to the internet whether on the road or on-the-go.

Ultra Mobility
Providing one of the world's lightest 10.2" netbooks, weighing just 1.33kg* the Samsung NC10 incorporates a stunning 10.2" WSVGA (1024 x 600) SuperBright© Non-Gloss LED screen which is optimised to deliver a seamless visual experience for this compact netbook, perfect for viewing text and photos. The LED technology ensures that the screen is thinner, up to 33 per cent brighter, and uses much less power than a traditional LCD screen. The regular size, ergonomic keyboard is a key benefit for those people already used to their desktop of full-size notebook experience.

Intel's smallest and lowest power processor, the Intel® Atom™ processor, enables the Samsung NC10 to deliver real computing power in a single compact, lightweight and wireless solution. By incorporating the Microsoft™ Windows® XP Home operating system, 160GB hard disk storage and Optus Wireless Broadband, the NC10 sets a new standard in price and performance for netbooks.

Always on the go
The Samsung NC10's ultra durable Protect-o-Edge© casing can easily withstand the stresses and strains of everyday life, making this netbook the ideal companion for a mobile lifestyle. Bringing maximum freedom and mobility, the Samsung NC10 delivers longer battery powered performance. With a six cell battery capable of just up to eight hours*, this little powerhouse makes mobile working a more practical reality.

"We have been looking at the netbook market for some time to see where we could really add value for consumers. This is the first time we have partnered with a telecommunications provider to further enable consumer take-up and awareness of our IT solutions. By leveraging our existing relationship with Optus, together we have succeeded in delivering an all in one solution to meet Australian customers' demands out of the box," said Emmanuele Silanesu, National Product and Marketing Manager of Samsung Austraila IT Division.

The Samsung NC10 is ideally suited to the first-time buyer or as a supplement to a primary notebook. Its low price and practical functionality gives people a user friendly way to get onto the web, access emails and social networks.

Anthony Hearne, Optus Consumer Marketing Director said "Optus customers can now purchase a complete mobile computing package with us, allowing them to take possession of a new netbook and wireless broadband service with no upfront cost.

"We've partnered with Samsung because they're a market leader in consumer electronics, we wanted to ensure our customers benefited from a powerful netbook while accessing Optus' high speed wireless broadband network," Mr Hearne said.

The Samsung NC10 is available at Optus dealers nationally and through Optus telesales from today. Both 2GB and 5GB My Wireless Netbook plans offer customers the Samsung NC10 netbook computer with an embedded Optus Wireless Broadband (OWB) service that works on the Optus dual band (900/2100MHz) mobile network for $0 upfront over 24 months; with a total minimum spend of $1209.71 on the My Wireless Netbook 2GB plan or $1689.71 on the My Wireless Netbook 5GB. For more information, please visit www.optus.com.au/netbook.

This package is backed by a two year international warranty and offers the convenience of a pick up and return service anywhere in Australia.

Samsung NC10 Specifications

Processor Intel® Atom™ N270 processor (1.6GHz, 533MHz)
Operating System Genuine Microsoft Windows® XP® Home (SP3)
Memory DDR2 533 MHz 1GB
LCD 10.2” WSVGA (1024 x 600) Non-gloss SuperBright© LED backlit
HDD 160GB (5400 rpm S-ATA)
Optical Drive Optional External DVD Optical Drive (Please see Optus for more details)
Graphics Processor Intel® Graphics Media Accelerator 950 graphics core
Wireless LAN - Samsung Y3100 3G Module
- Dual-Band 900/2100 HSDPA 7.2Mbps, HSUPA 2Mbps
- Atheros 802.11b.g
- Bluetooth 2.0 + Enhanced Data Rate
LAN 10/100 Ethernet
I/O Ports - 3-in-1 Card Reader (SD, SDHC, MMC)
- 3 x USB 2.0
- 1 x Headphone-out
- 1 x Mic in
- 1 x Integrated Mic
- 1 x VGA Port
- 1 x RJ45 (LAN)
Multimedia 1.3 Mega Pixel Web Camera*
Battery Life 6 Cell Lithium ion – Up to 8 Hours*
Keyboard 17.7mm Pitch (93% size of Notebook KBD)
83 Keys
Speaker 2 speakers with enclosure (1.5 Watt x 2 )
Dimensions (W x D x H) 261.0 mm (W) x 185.5 mm (D) x 30.3 mm (H)
Weight 1.19 kg (optional 3 cell battery)
1.33 kg (incl. 6 cell battery)
Warranty 2 Year International Collect and Return*

* Errors and omissions accepted. Battery life based on Battery Mark test scores that will vary based on configuration.

Optus My Wireless Netbook Plans
  My Wireless Netbook 2GB My Wireless Netbook 5GB
Monthly access fee $49.99 $69.99
Included data 2GB 5GB
Netbook NC10 ($0 upfront) NC10 ($0 upfront)
Optical Drive Additional $5 per month Additional $1
Contract Length 24 months 24 months
Excess Usage Charge $0.15 per MB $0.15 per MB

For Samsung media enquires or to arrange product review please contact:
Lisa Popplewell
Weber Shandwick for Samsung
Tel: 02 9994 4149
Email: lipopplewell@webershandwick.com

For Optus media enquires please contact:
Siobhan Quinn
Optus Corporate Affairs
Tel: (02) 8082 8432

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of four main business units: Digital Media Business, LCD Business, Semiconductor Business, and Telecommunication Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.

About Optus
Optus is an Australian leader in integrated communications. The company specialises in a broad range of communications services including mobile, local, national and long distance telephony, business network services, internet and satellite services and subscription television. For more information please visit www.optus.com.au