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Cable & Wireless Optus equips small and medium business for new millennium
14 Apr 1999

More than 2000 small and medium business owners around the country have responded to an invitation to take their businesses into the future using the latest developments in telecommunications technology. A direct mail invitation to the Cable & Wireless Optus Business Seminars has struck a chord with Australian business.

The free seminars will have an "applications and solutions" focus and highlight how the right mix of telecommunications tools including the Internet, email and 1300 numbers can assist a business to run efficiently, effectively and profitably. The seminars will include a state of the art multimedia presentation and tradeshow.

Andrew Gale, Director, Home and Business Services, Cable & Wireless Optus, says the company is committed to adding value to customer relationships, solving problems and assisting businesses to improve performance.

"Cable & Wireless Optus is focused on integrated communications solutions for all levels of business. We are looking forward to equipping our current and new customers for the future," said Mr Gale.

"It's difficult to keep on top of the industry, even if you are an active participant. The seminars aim to bring attendees up to date with developments including sending faxes remotely from a lap top, receiving up to the minute sales figures and stock inventory while out of the office and using the Internet to make a real impact on business. Live demonstrations will show that the technology is easy to use.

"We encourage attendees to discuss their own ideas and opportunities so we can work on solutions for the future," said Mr Gale.

The Cable & Wireless Optus Business Seminars begin mid April with eight seminars in Melbourne, Geelong and Sydney. From July an additional 100 seminars are planned for capital cities, central business districts, suburbs and rural areas around Australia. It is estimated that more than 20,000 small to medium business operators will attend the seminars.

For further information free phone 1800 500 043.

For more information:
Melissa Favero
Cable & Wireless Optus
Phone: 02 9342 5030
Email: melissa.favero@cwo.com.au